We want to sell people one pair of great jeans that will longer than multiple pairs of junk jeans (you could also say cheap jeans, or fast jeans). To support this, we offer free repairs for life on our garments.
The Fades & Fixes Gallery is our way of sharing beautifully worn BLA jeans that make it back to the atelier, usually for repairs. The purpose is two-fold. First, we want to show off jeans that have aged beautifully, so you have a better understanding of what you’re buying. Second, we want to show that repaired jeans can still look great. It’s not the case that a pair of jeans needs to be retired once the first hole appears.
On an aside… Fade galleries often talk about how long a pair of jeans were worn, how many machine or hand washes they had, etc. We can’t be bothered with that. They’re just jeans. It doesn’t matter how you live in them, as long as you look after them.
Greg’s E5 Relaxed Tapered Jeans – 14oz Indigo Selvedge
Greg wore his E5 jeans for a 2,500 mile trip across the alps in a car with no windscreen, roof or doors. It has neoprene seats and holes in the low points of the body. You need goggles over 30mph, and motorcycle waterproofs in the rain. Mostly the weather was warm, so the jeans were perfect. For the trip, Greg drove a Smart Crossblade.
Ashley’s E5 Relaxed Tapered Jeans – 12oz Indigo Selvedge
Ashley started wearing these jeans on a motorcycle road trip down to Dartmoor last year… He wrote about that experience here: https://www.ashleywatson.co.uk/journal/dartmoor
Dan’s NW1 Heritage Relaxed Jeans -14oz Japanese Indigo Selvedge
Dan wore these jeans when his football / soccer team Southhampton beat Fulham in the third round of the FA Cup at Craven Cottage 0-1 back in January 2018.
James’ E5 Relaxed Tapered Jeans -14oz Indigo Selvedge & 14oz Indigo Organic Denim
Guy’s NW3 Heritage Straight Jeans – 14oz Indigo Organic Denim
Robert’s E5 Relaxed Tapered Jeans – 14oz Indigo Selvedge Denim
Robert is a drummer, so his jeans see a lot of time in the seat at various clubs and concert venues.
Martin’s N16 Slim Trouser Jeans – 12oz Indigo Selvedge Denim
We no longer sell the N16 jean online, but it is still available at our Factory Shop.